ProHealthology, a healthtech start-up, was a new digital platform designed in partnership with experienced health coaches and registered dietitians to give patients everything they need to manage their diabetes through evidence-based lifestyle changes.
I worked with ProHealthology to create a brand which positioned them as experts in diabetes management. The core ethos for ProHealthology (which later changed it’s name to diabetes lifestyle doctors) was to treat the whole person thing, to consider things like mental health, stress management, and take a holistic approach.
I created a logo to reflect this ethos, a website, print and packaging designs and digital assets, provided alongside comprehensive brand guidelines.
